Sweet Life Italy at ITW Stockholm 2026
Sweet Life Italy at ITW Stockholm 2026 Scandinavian Travel Market
Sweet Life Italy is proud to announce its participation in the 120th Edition of the Italian Travel Workshop (ITW) Stockholm, taking place on 19 October 2026 at the Sheraton Stockholm Hotel. The event is one of the most important B2B networking opportunities dedicated to the Scandinavian travel market and will bring together selected buyers, tour operators, travel agencies, travel designers and tourism professionals interested in promoting Italy to their clients. [italiantra…orkshop.it], [atim.marche.it]
During the workshop, Sweet Life Italy will attend a full schedule of pre-arranged B2B meetings with travel professionals from:
- Sweden
- Norway
- Finland
- Estonia
- Latvia
- Lithuania
Our goal is to present our destination expertise, our services and the opportunities available for developing tailor-made travel programs throughout Italy, with a particular focus on the Marche Region and Central Italy.
About Sweet Life Italy
Sweet Life Italy is a certified Incoming Tour Operator and Destination Management Company (DMC) based in the Marche Region, in the heart of Italy.
We specialize in designing bespoke travel experiences for individual travelers, couples, families and small groups looking for authentic, high-quality and personalized journeys.
Our strength lies in our ability to create tailor-made itineraries based on each client’s interests, expectations and budget, combining local expertise, flexibility and meticulous attention to detail. We own also our Limo driver Service with Mercedes premium vehicles like Eklass , Vklass and we arrange every kind of bus or luxury car with driver like Sklass Mercedes: this give us the best quality service needed for a trusted Travel Agent with their client and for have the best control of daily experience.
Our services include:
- Tailor-made holiday planning
- Luxury and premium travel experiences
- FIT and small group itineraries
- Authentic local experiences
- Food and wine tourism
- Cultural and heritage tours
- Private Mercedes chauffeur services with English-speaking drivers
- Ground handling and concierge assistance
As specialists of the Marche Region and Central Italy, we introduce travelers to one of Italy’s most authentic destinations, offering a unique alternative to the traditional tourist circuits.
Meeting the Scandinavian Market
The Scandinavian market has always shown a strong appreciation for authentic experiences, sustainability, quality services and meaningful travel.
For this reason, ITW Stockholm represents an important opportunity for Sweet Life Italy to connect with partners who share the same values and commitment to excellence.
We will present travel solutions specifically developed for travelers seeking:
- Authentic Italy
- Boutique and luxury experiences
- Slow travel
- Food & wine journeys
- Cultural discovery
- Private transportation and personalized services
Beyond Stockholm: Building Long-Term Partnerships
Our participation at ITW Stockholm 2026 is part of a broader international development strategy.
In 2026, Sweet Life Italy will also be present at:
These events allow us to meet qualified travel professionals from all over the world and strengthen our international network.
However, our objective is not simply to generate new contacts.
We are looking for carefully selected partners who value reliability, transparency, professionalism and long-term collaboration.
We believe that the best travel experiences are created through strong and trustworthy partnerships. For this reason, we aim to establish lasting business relationships with travel advisors, tour operators and agencies that share our commitment to delivering exceptional service and unforgettable experiences to their clients.
At Sweet Life Italy, trust, responsiveness, local expertise and high professional standards are the foundations of every partnership we develop.
Let’s Meet in Stockholm
We look forward to meeting travel professionals from across Scandinavia and the Baltic region on 19 October 2026 and discussing how we can work together to create authentic, tailor-made Italian journeys for your clients.
Sweet Life Italy
Certified Incoming Tour Operator & DMC
Marche Region Specialists
Tailor-Made Journeys • Authentic Experiences • Luxury Travel • Private Chauffeur Services • Small Groups & FIT Travel
📍 ITW Stockholm 2026 📅 19 October 2026 🏨 Sheraton Stockholm Hotel
